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Canon Future Nation introduces new digicams

Canon Marketing Philippines unveiled seven new cutting-edge digital cameras in the recently concluded event dubbed “Canon Future Nation.” Here, the company treated key press and business partners to showcase their latest offerings: the prosumer PowerShot G11 and S90, the telephoto PowerShot SX20 IS and SX120 IS, the slim and stylish Digital IXUS 120 IS and 200 IS, and the much-anticipated EOS 7D DSLR.

This new lineup of Canon digital compact cameras incorporate the improved Smart AUTO Mode with Scene Detection Technology. This handy feature enables Canon cameras to analyze shooting situations-type of subject, color information, movement and focusing distance-and to automatically select the optimal settings to give users the best shots every time. With Smart AUTO, users are freed from the effort of switching from Macro to Portrait, Night Snapshot to Slow Shutter, and 18 other specially defined settings that are designed to give users the confidence to shoot creatively, knowing that the camera has all the technical details covered.

Moreover, Canon is to date the only manufacturer to feature Servo AF/AE, which enables the camera to continuously adjust focus and exposure even after the shutter button has been pressed halfway.

Canon PowerShot G11: The next best thing to your DSLR

Powershot G11, the latest addition to the PowerShot G-series, comprises of a 10.0-megapixel high-sensitivity CCD sensor and DIGIC 4 image processor for greatly reduced noise and expanded dynamic range. This allows users to capture exquisite photos with minimal noise and optimal exposure even in scenes with little light or high contrast in brightness levels, both difficult shooting environments for conventional digital cameras.

It is also capable of macro shots as close as 1cm. Servo AF/AE ensures subjects are in focus and optimally exposed, with ISO going up to 3200. New Low Light with ISO of 12800 and Quick Shot modes have been added for greater convenience.

Like the globally successful G10, PowerShot G11 features a wide-angle 28 mm optical zoom lens, diverse manual recording functions, RAW image recording capability, and compatibility with EOS Speedlite and DPP software. The PowerShot G11 also incorporates new advents such as the much demanded 2.8-inch Vari-angle LCD screen, which allows photographers to snap pictures from a much greater range of positions.

Canon PowerShot S90: The most advanced features in an ultra-sleek body

PowerShot S90 combines high performance and multi-functionality in a compact body. Like the PowerShot G11, the S90 realizes crisp, clear photos with the Dual Anti-Noise System. It features a wide angle 28 mm bright f/2.0 lens and large 3.0-inch Clear Live LCD II monitor in addition to a variety of manual shooting features. It is equipped with the new 10 megapixel high-sensitivity low-noise CCD, matched with 3.8x optical zoom lens (f2.0, 28-105mm) with OIS, capable of recording images up to ISO 3200. A control ring located on the lens barrel can be rotated to quickly adjust user defined parameters such as focus, shutter speed, ISO and white balance.

Canon PowerShot SX20 IS: Zoom in on perfection

PowerShot SX20 IS features a high-speed, low-noise, stabilized 20x optical zoom lens, 12.1-megapixel CCD sensor, and 2.5-inch Vari-Angle LCD screen. The ultimate in versatility, the PowerShot SX20 IS can capture extreme close-ups with its 0cm macro capability.

This model also supports High Definition (1280X720, 30fps) recording in high-end stereo sound, which can be played conveniently and without loss of quality via the camera’s HDMI connector.

Canon PowerShot SX120 IS: Capture everything in sight

PowerShot SX120 IS, features a 10 megapixel CCD with sensitivity of up to ISO1600, stabilised lens offering 10x optical zoom, and a built-in flash to ensure capture of sharp images in a wide range of situations.

SX120 IS also has an Easy mode where only the shutter and zoom control lever are operational, offering worry-free use for beginners and anyone else seeking to shoot effortlessly. The model also incorporates a variety of shooting modes to appeal to a wide range of users, including a manual mode that can be used to finely adjust shooting parameters.

Canon Digital IXUS 200 IS: The essence of smart, stylish innovation

Stunningly designed with a curved metallic body in a choice of four colours (silver, purple, brown and blue), the IXUS 200 IS is a camera for those with discriminating tastes. With 3.0-inch wide angle touch screen and scroll wheel, the camera is intuitive and easy to use: to select your subject, simply tap on the LCD screen and the IXUS 200 IS will track it and keep it in focus even when it is in motion. In addition, one can also scroll through images with the simple slide of the finger. Equipped with a 12.1-megapixel CD and a 5x optical zoom lens, the IXUS 200 IS is capable of ultra-wide angle shots at 24mm for grand vistas and group shots.

It also offers telephoto performance of up to 120mm in a very compact camera body. Add HD movie recording and the improved Smart AUTO mode and you have a camera that performs as flawlessly as it looks.

Canon Digital IXUS 120 IS: Taking slim, stylish and smart to new height

Measuring just 20mm in thickness, the IXUS 120 IS is the sleekest offering in Canon’s latest line-up and the slimmest 28mm Canon model to date. This compact of compacts features a classic metal body armed with intelligent Scene and Face Detection technologies that make the camera as smart as it is stylish and responsive. With a 12.1-megapixel CCD, 4x Optical Zoom lens and HD Movie Recording, the IXUS 120 IS makes a worthy addition to Digital IXUS range.

Canon EOS 7D: Dual image processors for amazing results

A class higher than Canon’s popular 50D, the EOS 7D is built for the demanding advanced amateur photographer who would invest in the right equipment to achieve the desired results. It is aimed to bridge the gap between skilled amateurs and professional photographers, carrying an 18-megapixel CMOS sensor with user-selectable sensitivity range from ISO 100-6400 (expandable to ISO 12,800) and paired with two DIGIC 4 imaging processors to deliver outstanding color and tonal reproduction, as well as meet the additional demands of higher processing speed. It also offers a high continuous shooting rate of 8fps to capture fast-moving action sequences at a maximum burst of approximately 94 shots for large/fine jpeg images, and 15 shots in RAW.

It features a new high precision 19-point all cross-type AF system (including a centre f/2.8 dual cross focus) that achieves brilliant results even in the most diverse of shooting scenarios, offering an impressive level of control and customization to appease every need.

With the EOS 7D, exposure can be adjusted to ±5 stops, offering the user an unprecedented level of image control, as well as expanded creative possibilities in composite photos with outstanding dynamic range. Its viewfinder offers 100% coverage of the frame at 1x magnification, allowing the photographer to accurately compose his shots without squinting and therefore reducing fatigue.

The EOS 7D can also be used to record videos at full HD resolution (1920×1080), HD ready (1280×720) and SD format with sound, at a range of frame rates in MOV format.

With the optional WFT-E5 images can be transferred over wired LAN or wirelessly over Wi-Fi, including the relatively less crowded IEEE 802.11a band, which offers more stable data transfer rates. Alternatively, images can be transferred to and viewed on DLNA-compatible appliances such as certain TV sets, digital photo frames and as well as both Sony Playstation 3 and Microsoft Xbox 360 game consoles. Aside from this, WFT-E5 allows the EOS 7D to function as a WFT server for wirelessly downloads through a browser, as well as control and shoot remotely over a network. Up to 10 cameras fitted with WFT-E5 can also be linked to a master camera to be triggered wirelessly in synchronised shooting.

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Comments

One Response to “Canon Future Nation introduces new digicams”

  1. [...] notable here is that Canon has taken features from its recent Canon EOS 7D and brought those features downstream to a model half that price. The Rebel T2i uses the same 18 [...]

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