Blackberry Curve 8520
www.blackberry.com / www.globe.com.ph

Globe Telecom and RIM has announced the launch of the BlackBerry Curve 8520 smartphone in the Philippines. The BlackBerry Curve 8520 smartphone will be available from Globe on October 1.

The new BlackBerry Curve 8520 introduces an innovative touch-sensitive trackpad, which makes scrolling and selection smooth and easy for a great navigation experience. It is also the first BlackBerry  smartphone to feature dedicated media keys, smoothly integrated along the top of the handset, giving customers an easy, convenient way to control their music and videos.

The BlackBerry Curve 8520 smartphone is an incredibly approachable smartphone designed to be efficient and convenient. For people who like to be connected, it provides the industry’s leading mobile email and messaging (IM, SMS, MMS) solution, as well as easy access to popular social networking sites (including Facebook® and MySpace). The new smartphone features a highly tactile full-QWERTY keyboard for comfortable, accurate typing, rich multimedia capabilities and easy access to music, games and other mobile apps for entertainment on the go. The BlackBerry Curve 8520 smartphone is Wi-Fi®-enabled to give customers faster Web browsing and extended data coverage.

“As we have made BlackBerry services available to retail customers early this year, we are excited to bring another unique BlackBerry smartphone to Filipino consumers. They have been very receptive to the idea of being able to easily access the important people and information they want on the go. The BlackBerry Curve 8520 smartphone will be especially attractive to younger people, who want to carry their music, videos and games with them, along with their email and access to social networking sites,” said Menchi T. Orlina, chief marketing officer at Globe.

“This new BlackBerry smartphone is easy to use and navigate, delivering an excellent customer experience. The adoption of BlackBerry smartphones and services among Filipinos continues to expand and with this new offering, we can cater to a bigger market and provide the core benefits of the BlackBerry platform for all as it is now in a more affordable package. We are glad to make the BlackBerry Curve 8520 available to enterprise and retail customers. Customers will appreciate the multimedia features of this smartphone in addition to its exceptional business functionality,” said Jesus C. Romero, Enterprise segments head of Globe Business.

“The new innovative touch-sensitive trackpad and dedicated media keys on the new BlackBerry Curve 8520 smartphone give users an enjoyable navigation experience and better access to their music. The approachable design and offering from Globe makes this new handset an obvious choice for cell phone users looking to upgrade to a smartphone,” said Gregory Wade, regional VP, Asia Pacific at RIM.

Globe consumers can get the new BlackBerry Curve 8520 smartphone at no cost with Plan 2500, or purchase the BlackBerry Curve 8520 prepaid kit, priced at P14,995.

Retail customers can activate the BlackBerry Internet Service with one of the personal BlackBerry data plans.

Enterprise customers can contact their Globe Business Account Managers for information about data plans for the new BlackBerry Curve 8520 smartphone.

To learn more about the BlackBerry Curve 8520 smartphone visit: www.blackberry.com/curve8520